Category Archives: BUSINESS TIP

70% of businesses take a DIY approach to their marketing

(Published in the September 2023 issue of the Millwater Magazine and the Orewa Magazine) Here’s how to make that work for small business. Full disclosure, that’s a made-up figure. No one is collecting and giving away that statistic without strings attached. We’re a country of DIY’ers so the point should be pretty clear. Business start-up […]

Knowing your WHY will give you the HOW

(Published in the August 2023 issue of the Millwater Magazine and the Orewa Magazine) Last month we covered ‘Know your WHY to be your version of awesome’. Starting a new business or running an established one, sometimes it’s hard getting up in the morning. This isn’t about a cold winter’s day, it’s about finding your […]

Wake up and be awesome

(Published in the July 2023 issue of the Millwater Magazine and the Orewa Magazine) Feeling the pinch, sales not where they need to be right now? You’re not alone. Winter, typically a time when spending decreases and people go into a hibernation state. Throw in an election year, escalating interest rates and people are choosing […]