Regardless of how many times you tell someone what you do, or how well you explain what you do in your website or collateral, there will always be people asking what you do or saying “I didn’t know you did that”.
Don’t be disillusioned by this, it’s normal.
No one is as invested or engaged in your business as you are.
Treat this as a business tip:
Get really good at telling your story, and what makes you different.
Running a business takes a lot of energy, and set-backs can be draining.
But don’t let the wind go from your sails when you are faced with this question.
It’s normal… you’re not alone… we all deal with this daily.
When you are asked this, change your mindset and don’t get frustrated.
Some people take a long time to engage properly.
Treat this question as an opportunity, now they are engaging.
#whatsholdingyoubacknz